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This three-hour marketing workshop sponsored by Catholic Federal Credit Union is guaranteed to give you the tools, skills and strategies to lower your marketing costs and grow your business … despite the economy.
Forget Paid Advertising:
Relationship Marketing in a New Economy
January 12, 2010
9 a.m. to Noon
Horizons Conference Center
Doors open at 8:30 a.m.
Register online.
People do business with people they like. Learn how to market by building relationships in traditional and social media and get free publicity.
Whether it’s TV, radio, print, Twitter® or influential bloggers, you’ll leave this workshop with a new level of mastery when it comes to relationship marketing.
The cost of this power-packed half-day workshop is only:
• $57 for the general public
• $37 for employees of non-profit organizations
• $27 for students
Plus, every dollar of your registration fee is being donated to the Child Abuse and Neglect (CAN) Council Saginaw County to help prevent child abuse and neglect right here in our community.
Register today for Forget Paid Advertising: Relationship Marketing in a New Economy.
• The worst mistakes in relationship marketing
• The absolute worst thing to say to a reporter
• How to create instant credibility
• The biggest mistakes of seasoned pros at networking events
• Why you want to stop giving out your business card and start collecting a few crucial ones
• How to avoid looking like an idiot when working with traditional and social media
• Worst Twitter® mistakes
• Tips to manage your anxiety during important interviews
• The real reason a reporter keeps asking the same question over and over
• Where you should look when you’re on-camera
• How to talk in 2- to 3-sentence “sound bites”
• The best response when you don’t know the answer
• Two phrases you must avoid in any interview
• And much more!
 
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